How Can I Get Involved?

The "Asthma Rescue Campaign" is a great way for your company or organization to get involved with important, life-changing health issues. By supporting our initiatives, you have an excellent opportunity to align with a very credible and vital health resource and help us move one step closer to reducing the high incidence of asthma among minorities. Your company or organization can support the following initiatives associated with this campaign:

Developing Culturally Relevant Educational Materials

  • Community Assistance Kit
  • Expand NMA's asthma and allergy web page
  • Educational Video
  • Quarterly Newsletter
  • Asthma Supplement to the Journal of the National Medical Association

Educating Physicians

  • Combined sessions at the NMA Annual Convention, local and regional NMA meetings
  • Lecture Series
  • Physicians' Assistance Kit

Fostering Community Awareness

  • Health Fairs
  • Educational briefings
  • Asthma and Allergy Week throughout targeted communities
  • Lecture Series
  • Special Events throughout targeted communities
  • Radio & Television Advertisements

Conducting Research

  • Resource Survey
  • Physician Survey
  • Clinical Trials

Generating Public Awareness

  • National Spokesperson
  • Public Service Announcements (radio, television and magazine)
  • General Information Brochure
  • Advisory Board

Educating the Media

  • Press Conferences in Targeted Cities
  • Bilingual Press Kit
  • Video News Release
  • B-roll Video Footage

If you would like to find out more about the campaign or support any of these initiatives, please contact: Dr. Michael LeNoir, Chairperson of the Asthma Rescue Campaign at 510-834-4897.